Highlights
What is it?
Arctic Fox color is long-lasting semi-permanent hair color that bleeds less than other semi-permanent brands, and contains added conditioners. The dye contains none of the harsh chemicals often found in other dyes, such as peroxide, ammonia, ethyl alcohol, or PPD. All Arctic Fox colors are 100% vegan and 100% cruelty-free, and 15% of all profits are donated to animal-centered charities.
Arctic Fox color Purple AF was formerly known as Purple Rain.
What makes it special?
- No harsh chemicals such as peroxide, ammonia, ethyl alcohol, or PPD
- 15% of all profits donated to charities focused on ending animal abuse
- Bright Vivid and Highly Pigmented Colors
- 100% vegan and 100% cruelty-free
- Long Lasting (4 – 8 weeks)
How To Use
1) Shampoo without conditioner and dry hair.
2) Use protective cream around hairline on ears to prevent staining.
3) Remove the bottle cap and inner seal.
4) Wear protective gloves, empty desired amount into a bowl.
5) Continue to use protective gloves to apply color evenly.
6) Leave color on hair for 30 minutes or longer. For best results, cover hair with plastic cap, process with heat/blow dry up to 15 minutes.
7) Rinse hair in cold water away from the face.
*Color will fade with each shampoo and may last up to 40 washes.
*Color may last longer depending upon the type, condition, and porosity of hair.
